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Case Study: Multi-Display Video Wall Encourages Purchasing Decisions
 
Advantech Video Wall
 
Project Scope:
Video wall applications have become more popular due to their immense impact on viewers from lobby halls to gigantic outdoor building signage. Video walls can have a huge impact on consumers purchasing decisions and are becoming an essential marketing ingredient for the retail sector, especially in large public areas and shopping malls.
 
A US system Integrator was looking for a high-performance video wall solution which can attract audiences and improve the effectiveness of their branding; resulting in greater footfall, longer dwell times, higher brand recognition, and increased sales performance.
 
Problem:

The video wall players on the market usually consist of a motherboard with a graphics board embed in a rugged chassis. Customers often struggle with the configuration and the high cost of integration of hardware and software.  The customer needed a powerful media player which could drive content for a screen matrix of 4 displays. They also required robust management software to stream different contents on each display.

 
  Requirements:
Powerful graphics engine supporting four displays
Compact and low profile for easy installation and deployment
Wireless IP connection
 
System Solution:
Advantech Digital Signage Player, DS-862, combines a 3rd generation Intel® Core™ i7 CPU with AMD Radeon™ E6460 GPU graphics to drive 4 screens via 4 DP port via 4 DP port and the most complex content up to 3840 x 2160 @ 30hz per screen. Compact and low profile designed; the DS-862 can be easily integrated and hidden behind a display. The signage player includes a standard VESA mounting bracket with a wide variety of screw holes as a standard accessory, and which can be easily installed and removed for maintenance without disturbing the screens.
 
The player also comes preinstalled with content management software, SUSIAccess for signage, which simplifies multi-display creation and deployment.  Users can edit multi-zone layouts by drag and drop and send designated content to one or more target media players for displaying on single or multiple screens. Customer can also configure and extend displays by 1 x 4, 4 x 1, or 2 x 2. When any screen or media player fails or behaves abnormally, users can restart each system remotely through KVM function.  Most problems can be resolved by remote control which can reduce maintenance effort and time on site.
 
Conclusion:
Delivering a powerful yet simple video wall solution in a sleek profile with low power consumption, DS-862 breaks down the barriers to video wall adoption by providing a compact, reliable, and high performance video wall solution . The built-in signage software simplifies maintenance and content creation. More importantly, DS-862 provides a ready hardware and software solution package saving at least 20% on total cost of ownership.>
 
 
For more digital signage solutions, you can visit the Retail and Hospitality solutions site for more information.

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